The Focus Group Questionnaire

The Focus Group Questionnaire

This is the questionnaire that the focus group shall be filling in after watching the trailer, giving us as a group, a second view of the trailer.

1. After watching the trailer what audience age range do you think the trailer targets?

A) 12 – 18 years

B) 15 – 20 years

1. After watching the trailer what audience age range do you think the trailer targets?

A) 12 – 18 years

B) 15 – 20 years

C) 18- 25 years

D) 20- 30 years

2. What genre of film would you classify this trailer to be?

A) Action.

B) Post-Apocalyptic.

C) Supernatural.

D) Horror.

E) Psychological Thriller.

3. In the space provided can you specify three reasons for the genre you have chosen? (This can be from anything , from dialogue or key images to sounds.)

     1.

     2.

     3.

4. Can you briefly describe three camera shots that stood out to you most, or you found where most memorable to you?

     1.

     2.

     3.

5. What gender do you think this trailer predominantly targets?

A) Female.

B) Male.

C) Both.

6a) Do you think the narrative of the trailer is clear and easy to understand?

A) Yes.

B) Slightly confusing at times but understandable.

C) Confusing but I get a very general idea.

D) I don’t really have a clue.

6b. Can you roughly predict the story line from the trailer? (In the space provided)

7. Does this particular trailer appeal to you? Would you go to the cinema and see the film?

A) Yes.

B) Maybe.

C) Probably not.

D) No.

8) Do you think the visuals and the soundtrack of the trailer complement each other?

A) Definitely.

B) Mostly.

C) Not really.

D) No.

9) What improvements do you think we should make to our trailer? (In space provided)

Thank you for your feedback! If you want to make any further comments please use the space below!